Sami Tahari
Senior Manager, Strategic Partnerships @Twitch
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WORK HISTORY
Senior Manager, Strategic Partnerships @Twitch
Manage Twitch’s highest-impact creators across gaming, music, sports, and talk, including Kai Cenat, Critical Role, RDCWorld and T-Pain.• Lead cross-functional growth initiatives with top creators and major game publishers and developers (Epic Games, Riot Games, 2K Games, Bandai Namco), partnering with content, product, engineering, marketing and legal to drive platform engagement and revenue.• Negotiate and execute multi-million-dollar licensing and sponsorship agreements; structure deal terms to drive mutual growth and ensure long-term partnership success.• Develop strategic partnerships with agencies, game studios, and management firms; spearheaded Twitch’s sponsorship of Dream Con and content collaborations with Epic Games and FaZe.• Produce and launch original programming aligned with partner and brand objectives, including branded series for JD Sports, Volkswagen, and Mucinex.• Identify emerging gaming/content trends and consult with internal teams on product features, audience growth strategies, and market opportunities.• Serve as a trusted advisor to C-level executives on creator economy strategy, content licensing, and live event opportunities.
EDUCATION
American Business College Paris
International Business
USC Marshall School of Business
Master of Business Administration (M.B.A.)
University of California, Berkeley
Bachelor of Arts (BA), Political Economy of Industrial Societies
SKILLS
ABOUT SAMI TAHARI
Strategic Partnerships @ Twitch
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