Samantha Boivin

About Samantha Boivin

I am a Strategic Business Development Manager with over 20 years of international experience helping brands grow through strong relationships, thoughtful strategy, and impactful experiential solutions. In my role at Sparks, I focus on developing new business, building meaningful partnerships, and helping clients bring their brand and event goals to life through creative, connecting experiences. I believe brands achieve the most meaningful results when they connect with people in ways that feel authentic, relevant, and human.

Experience

1. Strategic Business Development Manager

   Sparks

   Mar 2026 — Present · Orlando, FL, US

   Drive growth for Sparks by building strategic client relationships, creating tailored programs, and delivering impactful exhibit solutions. Support opportunities from initial contact through delivery, develop proposals and pitches, and connect clients with the right capabilities across The Freeman Company family of brands.

Education

• Grenoble Ecole de Management

  Master's Degree 1st year

• Grenoble Ecole de Management

  Master of Business Administration - MBA (first year), International Marketing

• University of Ottawa

  Bachelor of Commerce (B.Com.), Marketing

  1992 — 1995

Skills

• Blogging
• Coaching
• Social Media Marketing
• Marketing
• Web
• Leadership Development
• Management
• Team Building
• Account Management
• Change Management
• Talent Management
• Project Management
• Emotional Intelligence
• Recruiting
• Entrepreneurship
• Executive Coaching
• Selling
• Sales Management
• Public Relations
• Business Strategy
• Psychometrics
• Business Development
• Digital Marketing
• Management Consulting
• Human Resources
• Career Development
• Executive Search
• Business Intelligence
• Training
• Leadership
• Marketing Strategy
• Organizational Development
• Negotiation
• Crm
• Social Media