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Director of Market Development, Technology Workforce Ready Grant Director @Pacific University
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WORK HISTORY
Director of Market Development, Technology Workforce Ready Grant Director @Pacific University
Forest Grove, OR, US
Driving experiential learning through strategic partnerships, operational excellence, and workforce readiness initiatives.Leading - Led the design and execution of our five-step, ten-week consult intern program, pairing three students with a company that drives insight to profitable growth- Built a 5-step repeatable, reliable & scalable playbook that starts with needs discovery, research, SWOT/prioritization, solution development, and ends with a client-approved growth initiative- Recruit, Onboard & develop 60 students across 5 cohorts, partnering with 20+ businesses in 18 months, including companies with revenues ranging from $500K to $60M. & - Build and maintain strategic relationships with business leaders across Portland Metro area, resulting in partnerships to fund paid internships for real-world consulting projects- Led recruitment and onboarding of business partners for cross-sector collaboration by engaging stakeholders from finance, construction, sports, hospitality, and nonprofit sectors. & - Lead the workforce development grant, including recruiting students & companies along with reporting, compliance, and resource allocation- Created operational workflows and onboarding tools for student consultants, mentors, and business clients. & - Serve as an informal career advisor, mentoring students through professional development skills inclusive of resume building, client communication, and job readiness- Facilitate weekly client meetings, and guide student teams in developing actionable strategies, marketing assets, and business recommendations- Maintain strong post-program placement rates for student participants through intentional exposure to workforce pathways and mentorship.
EDUCATION
Universidad de Salamanca
International Business
USC Annenberg School for Communication and Journalism
Masters of Science: Public Relations Innovation, Strategy and Management, Public Relations Innovation, Strategy and Management
Pacific University
Bachelor of Business Administration (B.B.A.), International Business, Marketing
SKILLS
ABOUT IVETTE HEREDIA
Continuous curiosity, tenacity, and leading with purpose have shaped every chapter of my…
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