Alexander Haederle

Manager @Deloitte Digital

Arlington, VA, US

Studio Senior Lead (Manager) and Copywriting Craft Lead within Deloitte Digital\'s Studio and Advertising, Marketing & Commerce (AM & C) practice. Content Director/Creative Content Lead currently supporting the state of Ohio Bureau of Workers\' Compensation (BWC) and state of Texas Secretary of State (SoS) in website UX and CX implementation efforts. I\'ve supported Deloitte\'s FEMA clients since 2020 spanning: Individual Community Preparedness Division (ICPD), leading content strategists & designers in building creative products and materials to improve community disaster preparedness; FEMA\'s Emergency Management Institute (EMI), leading a creative team to define and develop a brand platform for a future school for emergency management professionals; and FEMA\'s National Flood Insurance Program (NFIP), developing strategies, content, and executing events & conferences to help increase flood insurance coverage throughout the US.Outside client work, I\'m the Copywriting Craft Lead within Deloitte Digital\'s Government & Public Services (GPS) Studio Content practice, helping align staff to copywriting and content projects and supporting talent/recruiting. I lead the marketing workstream for Deloitte\'s academic alliance with the Savannah College of Art & Design (SCAD) and support proposals, white papers, and business development initiatives as a technical writer & editor.

Syracuse University - Maxwell School

Bachelor of Arts (B.A.), Political Science and Government

Syracuse University

Bachelor of Arts, Television, Radio and Film / Political Science