Stephanie Moore

Role
Managing Director Marketing & Outreach at SEG
Location
Tulsa, OK, US
LinkedIn followers
500 followers

About Stephanie Moore

As a senior marketing leader with over 20 years of experience, I specialize in driving…

Experience

  1. Managing Director Marketing & Outreach

    SEG

    Aug 2020 — Present

    During this tenure, I have been operating in highest-ranking marketing position on executive leadership team, striving to accomplish mission by defining long-term strategic objectives. Spearhead key aspects of marketing strategy and brand awareness, including internal promotions, membership retention and new member acquisition campaigns, product campaigns, social media, email, website, and public relations. Further details of my key career highlights are as follows: • Achieved 25% growth year over year on attendee revenue for society trade show • Formulated humanitarian program promotion; aired on PBS affiliates 749 times in 45% of U.S. television households, reaching 4.1M viewers in first quarter and resulting in 25% increase in website traffic. • Incorporated data management platform, acquiring previously unknown demographics on 1,300 members within nine months. • Developed new association website, aimed at increasing engagement, minimizing bounce rate, and enticing new members; Reduced page count from to 400 in preparation for the project. • Established online store, enabling members to conveniently purchase association logo products on-demand without cost of inventory or extra staff time for fulfillment of orders.

Education

  • Northeastern State University

    BA Communications and Marketing

  • Murray State College

    Associate in Science

Skills

  • Email Marketing
  • Website Copy
  • Digital Marketing
  • Brand Development
  • Event Management
  • Direct Marketing
  • Trade Shows
  • Online Marketing
  • Marketing Management
  • Publishing
  • Photoshop
  • Adobe Creative Suite
  • Copywriting
  • Website Promotion
  • Strategy
  • Press Releases
  • Public Relations
  • Advertising
  • Marketing
  • B2c Marketing
  • Indesign
  • B2b
  • Corporate Branding
  • Social Media
  • Direct Mail
  • Marketing Copy
  • Promotions
  • Marketing Communications
  • Advertising Copy
  • Business-to-Business (B2b)
  • Media Relations
  • Website Management
  • B2b Marketing
  • Trade Show Marketing
  • Online Communications
  • Marketing Strategy
  • Social Media Marketing
  • Online Advertising
  • Webmaster Services
  • Brand Management

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Stephanie Moore — Managing Director Marketing & Outreach at SEG in Tulsa, OK, US | Unifers