Spence Hall
Director, Corporate Strategy & Enablement @Cox Communications
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WORK HISTORY
Director, Corporate Strategy & Enablement @Cox Communications
Atlanta, GA, US
Role Scope Lead enterprise strategy and enablement across initiatives totaling $1B+ in annual revenue, including Quick Connect, New Build (SFU & MDU), Beyond Borders, and Bulk programs. Partner with executive leadership and align Sales, Product, Finance, Operations, and Technology to shape strategy, drive execution, and scale high‑impact growth initiatives.Key Impact • Delivered $220M+ in incremental annual revenue, including: o $170M annually from an enhanced MDU value proposition o $31M annual lift from a comprehensive SFU New Build turnaround o $54M projected over five years from Beyond Borders expansion across 38K homes • Strengthened sales execution through advanced business intelligence, forecasting, and executive dashboards • Led operational improvements increasing on‑time infrastructure delivery from 85% to 95%Awards Impact Award (2022); Winners Circle (2020)
EDUCATION
Emory University - Goizueta Business School
MBA, Finance & Marketing
Florida State University - Herbert Wertheim College of Business
BS, Hospitality Administration
SKILLS
ABOUT SPENCE HALL
I help organizations turn strategy into measurable growth - especially in complex, matrixed environments where scale, speed, and execution discipline matter.I currently lead strategy and enablement across a $1B+ portfolio, spanning new build growth, service activation, and market expansion initiatives. By aligning Sales, Product, Finance, Operations, and Technology around shared priorities, I’ve helped deliver $220M+ in incremental annual revenue, while improving execution reliability and performance consistency.My approach is grounded in outcomes. Strategy only matters if it shows up in market results, customer experience, and day-to-day execution. I use data, BI-driven forecasting, and performance frameworks to create clarity, guide capital and resource decisions, and help teams execute with confidence.I also bring commercial partnership experience, having led outward-facing teams in Cox’s largest market. In this role, we partnered with builders, property owners, and management companies to shape long‑term agreements, coordinate infrastructure readiness, and strengthen resident onboarding and customer experience.My background blends enterprise strategy with hands-on execution. I’ve led national programs, redesigned operating models, and built scalable enablement frameworks that convert underperformance into sustained growth. I’m most effective in environments where strategy must move quickly from concept to execution - without ownership silos.Core strengths include:• Enterprise & GTM growth strategy • Sales and revenue enablement • Operating model & execution design • Cross-functional leadership and executive alignment • Commercial Partnerships Focused on senior leadership roles where strategy, enablement, and GTM execution intersect to drive sustained growth.**Specialties:** Corporate Strategy, Go to Market (GTM) Strategy, Sales Enablement, Revenue Growth Strategy, Portfolio Management, Business Intelligence & Forecasting, Operating Model Design, Commercial Partnerships, Revenue Operations, Executive Dashboards, Cross Functional Leadership, Organizational Transformation
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