Sabrina C.
Fiskars Group
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WORK HISTORY
@Fiskars Group
EDUCATION
Griffith University
Semester abroad
IATA - International Air Transport Association
Diploma in Aviation Studies, Aviation/Airway Management and Operations
Hochschule Magdeburg-Stendal
Diplom Betriebswirtin, Business Administration and Management, General
DAA
SAP ERP ( SAP ECC 6.0)
The Institute of Direct and Digital Marketing
IDM Professional Diploma in Digital Marketing, Digital Marketing
ABOUT SABRINA C.
As a results-driven digital marketing leader with extensive experience in scaling global paid campaigns across a range of platforms—Facebook, Google, Instagram, LinkedIn, Pinterest, and more—I specialize in driving customer acquisition, performance optimization, and ROI across diverse regions including the DACH, UK, APAC, and USA.I have a proven track record of managing high-impact projects, from the implementation of marketing automation solutions to website relaunches and customer journey optimizations. My expertise lies in closely collaborating with cross-functional teams—including BI, UX, mobile app development, and external partners—to drive measurable results in both B2C and B2B environments.With a strong focus on performance marketing, LTV, and ROAS, I continuously innovate strategies to improve online experiences and drive revenue growth. Whether it\'s optimizing social media and display campaigns or leading international expansion through paid digital channels, I am passionate about creating data-driven solutions that resonate with customers and align with business goals.
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