Ray James
Assistant Vice President, Sales, Retention and Service - Strategy & Operations @Cox Communications
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WORK HISTORY
Assistant Vice President, Sales, Retention and Service - Strategy & Operations @Cox Communications
Atlanta, GA, US
Enterprise Revenue Leadership: Architect and lead sales and retention strategies for a digital and national workforce of professionals, influencing over $500M in annual recurring revenue.High-Stakes GTM Execution: Orchestrate the go-to-market (GTM) execution of 100+ annual enterprise programs across digital, inbound, retail, and direct sales channels.P&L & Financial Stewardship: Directly manage a +$200M annual OPEX budget, optimizing resource allocation and governing commission design and operations to drive performance and executive-level decision-making.Strategic Growth: Spearheaded channel-specific growth initiatives that delivered a 15% YoY increase in mobile volume and successfully launched pricing programs that reduced customer churn by 2%.Performance Governance: Design and govern comprehensive performance management frameworks, aligning compensation and KPIs to achieve record-high customer relationship conversion.
EDUCATION
University of Arkansas
MBA, Sam Walton School of Business
UNC Charlotte Belk College of Business
BS, International Business, Commerical Banking
Harvard Business School
CTAM Executive Management Program
University of Virginia Darden School of Business
Executive Leadership Program
SKILLS
ABOUT RAY JAMES
I am a senior sales executive and transformational leader with over 15 years of progressive experience driving multichannel, data-driven go-to-market strategies. My career is defined by my ability to bridge the gap between high-level C-suite strategy and large-scale execution to deliver measurable revenue and volume growth.Currently, I lead the sales and retention strategy for a national team of professionals, directly influencing over $500M in annual recurring revenue. I am an expert in navigating complex, service-based sectors, utilizing advanced analytics and AI to optimize account prioritization and revenue performance.Core Executive Competencies: Enterprise Leadership: Directing massive digital and national teams to achieve record-high conversion levels. P&L & OPEX Management: Full accountability for an annual +$200M OPEX budget, optimizing resource allocation for maximum ROI. Transformation & AI Integration: Leading large-scale transformation initiatives that have improved revenue trends by 10% and successfully integrating AI-tools to grow sales performance. Performance Results : Expert at translating company objectives into compensation plan design, KPIs and operating systems that deliver performance results C-Suite Collaboration: Experienced at partnering with VPs, SVPs, and C-Suite members to align cross-functional strategy for scalable impact.I am a graduate of executive leadership programs at Harvard Business School and the University of Virginia (Darden)—programs reserved for the top 1% to 5% of industry executives.
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