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Patrick Morgan
Digital Marketing Manager - Google Team @Adaptive Health
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WORK HISTORY
Digital Marketing Manager - Google Team @Adaptive Health
Oversee and implement direct response digital strategy (performance marketing) for the following channels: Google Display (Discovery & Performance Max), YouTube, Google and Bing Paid Search (SEM), Criteo (Programmatic), Gemini, Taboola, Rokt, LiveIntent, Reddit, as well as Facebook and Instagram (Social). • Manage a diverse team of media buyers, overseeing daily tasks and career development. • Manage agency relationships to assist in driving sales with a focus on core KPIs.
EDUCATION
Queens University of Charlotte
Bachelor of Arts (B.A.), Business Administration
SKILLS
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