Nichole Tracy
Director of Ecommerce Merchandising @Stanley Black & Decker, Inc.
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WORK HISTORY
Director of Ecommerce Merchandising @Stanley Black & Decker, Inc.
Built and lead the new Merchandising organization for North America eCommerce; Across Wholesale partners and Direct initiatives, I build and support strategic initiatives and develop new ways of working as retail continues to shift to digital first, while developing amazing teams who manage- assortment planning & analysis of product performance, white space, test & learns - pricing & promotional analysis - digital content strategy & content production - site merchandising - merchandise planning/inventory management - Product Data Management (PIM) & Syndication- supporting: DTC, B2B, Dropship, Marketplaces, Wholesale partner sites (Omni channel and pure play)
EDUCATION
Oregon State University
Bachelor of Science (BS), Business Administration and Management, Marketing
ABOUT NICHOLE TRACY
With over 16 years in retail and eCommerce leadership, I have built and scaled…
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