Lisa Chaires
Director of Channel Marketing - Retail @Stanley Black & Decker, Inc.
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WORK HISTORY
Director of Channel Marketing - Retail @Stanley Black & Decker, Inc.
Towson, MD, US
People manager who works cross functionally to profitably grow our Lowes, Amazon, and ecommerce businesses for outdoor power equipment. Develop overarching sales and promotional strategies.Skills: People Development – Training - Account Management – Profit & Loss (P&L) Management - Multi-Channel Marketing – Go to Market Strategy - Demand Planning - Competitive Analysis - Project Management - Customer Relationship Management (CRM)- Data Analytics - Problem Solving – Communication - Time Management – Event Management – Promotional Planning – Performance Marketing – A+ Content
EDUCATION
University of Delaware
Master of Business Administration - MBA, Strategic Leadership
University of Delaware
Bachelor's Degree, Marketing Major, Spanish Minor
ABOUT LISA CHAIRES
Business professional with over ten years of experience in the consumer goods industry. Experience in B2B sales, ecommerce sales and marketing, people development, project management, and channel marketing at a Fortune 500 organization. Goal driven, growth-minded, and action-oriented individual with a passion to succeed. Recognized for effective team leadership and developing creative solutions to exceed expectations.
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