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Morgan Stevenson

Digital Transformation Director @Newsquest Media Group

City Of Peterborough, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Feb 2020 — Present

Digital Transformation Director @Newsquest Media Group

Newsquest Media Group is the Uk subsidiary of Gannett Co. Inc, the largest media company in the US Role - Lead on Newsquest digital transformation in its business model through empowering local communities to thrive and being the best local digital marketing agency for local SMBs. Reporting to the CEO, key responsibilities are. Delivering improving strategies and processes that accelerate the growth of our digital revenues. Working directly with the US Gannett team to leverage key strategic learnings. 2021 vs 2020 - Delivered 20% growth local and national digital revenues. Driving sales excellence best practices and developing the best local digital sales team in the UK. Create best in class Digital Marketing solutions focus on SMBs market. Drive Audience monetisation strategy and performance across the Newsquest network to grow national and programmatic revenues. Being a change leader in creating an exciting sales career path to build locally-focused SME marketing sales team. Digital publishing strategy and tactics for audience development and growth. P&L owner of department size of 30 heads

EDUCATION

1999 — 2000

Pershore Business College

NEBBS Management, Level 4

1997 — 1999

Orton Longueville Secondary School

A Levels, Maths, Physics and Geography

1992 — 1997

Orton Longueville School

GCSE

2000 — 2003

University of Leeds

BEng Hons, Architectural Engineering

SKILLS

Social MediaPublishingNewspapersSales ManagementOnline MarketingMobile MarketingSalesMarketingOnline AdvertisingManagementDigital StrategyWeb AnalyticsProject ManagementLeadershipAnalogueE-CommerceIntegrated MarketingAdvertisingProduct DevelopmentEmail MarketingAccount ManagementAd ServingBusiness DevelopmentBusiness-to-Business (B2b)New Business DevelopmentStrategyDigital MediaB2bDigital MarketingAdvertising SalesNew MediaDisplay AdvertisingNewspaperLead Generation

ABOUT MORGAN STEVENSON

An experienced executive with a proven track record in senior leadership roles…

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