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Lorena Jordan
Business Operations Manager @Cisco
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WORK HISTORY
Business Operations Manager @Cisco
As part of Cisco\'s Business and Network Operations group, I lead Cisco executive engagement and thought leadership opportunities from conception through completion, while providing exceptional customer service, maximizing engagement and ROI, and consistently exceeding expectations. Lead executive engagement and thought leadership programs from conception through execution, aligning events with Cisco’s global marketing strategy and business objectives.Direct corporate, regional, and engineering-led events, delivering seamless experiences that consistently exceeded stakeholder expectations and drove measurable ROI.Manage end-to-end project execution, including budget oversight, staff requirements, vendor coordination, logistics, and timeline management, ensuring flawless delivery.Partner with cross-functional teams in marketing, communications, and PR to amplify event visibility and maximize brand impact.Deliver pre- and post-event reporting and analytics, measuring engagement, audience satisfaction, and ROI, and providing strategic recommendations to optimize future programs.Proactively identify and resolve issues, ensuring risk mitigation and 100% on-time event delivery across multiple high-profile engagements.Drive executive participation in key initiatives that strengthen Cisco’s industry presence, increase customer engagement, and position leadership as trusted industry voices.
EDUCATION
Coursera
AI Foundations for Everyone by IBM
California State University, Fresno
BA, Mass Comm/Journalism, Minor in Design
SKILLS
ABOUT LORENA JORDAN
Marketing communications leader with 25+ years of experience turning complex ideas into clear, compelling stories that drive engagement and growth. I bring a unique balance of creative vision and operational discipline — building brands, scaling campaigns, and aligning marketing with business objectives.Over my career, I’ve:• Led campaigns that generated millions in pipeline revenue and boosted engagement by double digits.• Managed $500K+ budgets and large-scale events for audiences from 50 to Streamlined campaign workflows, cutting reporting time from weeks to days and improving lead qualification accuracy by 30%.I’ve partnered with executives, sales, and product teams to shape GTM strategies, develop brand platforms, and deliver marketing programs that strengthen equity and accelerate ROI. Known for being both a strategic storyteller and a process optimizer, I help organizations scale efficiently without losing creativity.Specialties: Brand development, content strategy, campaign management, executive communications, marketing automation, performance reporting, and cross-functional leadership.
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