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Lena Piscioneri
Director, Category Space & Assortment @Red Bull
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WORK HISTORY
Director, Category Space & Assortment @Red Bull
EDUCATION
University of Cincinnati
Bachelor’s Degree, Communication, General
University of Cincinnati
Bachelor’s Degree, Sign Language Interpretation and Translation
ABOUT LENA PISCIONERI
High-achieving and accomplished Category Space and Assortment Expert with over 9 years of CPG business insights, category management, sales and marketing experience. Proven success in analyzing and mining data into stories that lead retail partners to strategic category space and assortment decisions.Assessed through \"StrengthsFinder 2.0\" from Gallup, my top 5 strengths are:• Relator - Enjoys close relationships with others and finds deep satisfaction in working hard with friends to achieve a goal.• Analytical - Possesses the ability to think about all factors that might affect a situation and enjoys data.• Restorative - Brings a solution-oriented mindset to daily problems.• Individualization - Intrigued with the unique qualities of each person and has a gift for figuring out how different people can work together productively.• Responsibility - Takes psychological ownership for anything committed to, desire to be held fully accountable, thrives on responsibility,\"get things done\" attitude.
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