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Paulo Leal

Diretor @Times Brasil - Licenciado Exclusivo Cnbc

São Paulo, BR
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2025 — Present

Diretor @Times Brasil - Licenciado Exclusivo Cnbc

Sao Paulo, BR

EDUCATION

1986 — 1989

London School of Journalism

Bachelor in Journalism, Broadcast Journalism

1990 — 1994

FIAM SP

Comunicacao Social, Publicidade e Propaganda

N/A

London School of Journalism

Graduacao, Jornalismo

N/A

London School of Journalism

Associate's degree, Comunicação e Jornalismo

1992 — 1994

ESPM

Master, Marketing

SKILLS

Market PlanningMedia BuyingGoogle AnalyticsMedia PlanningBrand ManagementMarketing StrategyProduct MarketingStart Up Newco CcapabilitiesSocial Media MarketingMarketing ManagementTeam EngagementDigital MediaB2bDirect MarketingCorporate CommunicationsTelevisionLeadershipDigital StrategyEmployee EngagementExperiential MarketingStrategic and Positive ThinkingBrand DevelopmentManagementAdvertising SalesBusiness DevelopmentOnline AdvertisingDigital MarketingMarket ResearchMarketing CommunicationsIntegrated MarketingNew MediaEntertainmentAdvertisingSocial MediaSponsorshipOnline MarketingMarketingCompetitive AnalysisStart-UpsMobile Marketing

ABOUT PAULO LEAL

25 years of professional experience in Television, Digital, Marketing, Live events, Media and Sales. Strong negotiation skills, experience managing projects and products across multiple platforms and ability to build healthy work relationship within the company. Entrepreneurial mindset in Media Companies, General Management, Sales and Marketing background, Advertising, Branded Content expertise at leadership positions leading sales and marketing teams in multinational companies such as MTV, Viacom, ESPN, The Walt Disney, HBO, Bloomberg,RedeTV, Time For Fun, AlmapBBDO, Dentsu, JWT, Dream Factory, Rock in Rio, ZoominTV, iG Internet Grátis and CNBC Brazil.Track records in multinational companies and fast growing business environment, client and B2C and B2B market oriented, experience in business model Development, management and profitability driven. Also deep knowledge of programatic media, DSPs, SSPs, Google Ads, influencer marketing and social media metrics. Strategic mindset, finance and administration skills, entrepreneurial attitude, owners attitude and brand equity building. Outstanding record of leadership, Hands on atitude, empowerment of talents towards results in diversified and multicultural business environment.

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