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Lacy Marlow
Director of Media Operations @Usim
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WORK HISTORY
Director of Media Operations @Usim
Manages and leads a team that is responsible for the following duties:• Managing the media input workflow• Actualizing media plans against buysheets, pacing reports and delivery reports• Working with Planning, Digital, Billing and Finance teams to actualize and reconcile media plans• Vendor and client outreach (billing adjustments/discrepancies)• Setting up and entering media plans into Strata, including training internal teams on use• Maintain vendor and client data in Strata and internal systems• Ad-hoc client reportingTrains and mentors digital teams to ensure training documentation is created and training is provided. Implements workflows and best practices across all project types, ensuring they are adhered to. Manages and coordinates offshore operations. Works with executive team to help track client profitability and team assignments. Evaluates new platforms for enhancing company efficiencies. Supports executive team on ad hoc projects.
EDUCATION
Northeastern Illinois University
Bachelor's degree
Harper College
Associate of Arts (A.A.)
SKILLS
ABOUT LACY MARLOW
Experienced Operations Manager in Media with a demonstrated history of working in the…
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