Kyleigh O.

Strategic Accounts Director @Invoca

Chicago, IL, US

Phone calls can be a significant blind spot for many businesses which leads to ineffective marketing spend as well as mishandled sales opportunities. By analyzing these conversations, Invoca can link marketing investments directly to contact center interactions and sales outcomes. With this critical call data, businesses can more easily prove the impact of their efforts, optimize engagement strategies, and drive more revenue across the entire customer journey from initial click to final conversion.