Lasse Kollerud

WORK HISTORY

EDUCATION

SKILLS

ABOUT LASSE KOLLERUD

Experienced leader with extensive expertise in strategic sales management, business development, and organizational growth on both national and international levels. I have a proven track record of driving results through complex change management, including the development and implementation of pricing models, product roadmaps, and comprehensive business strategies. I combine analytical insight with hands-on execution, delivering value through targeted strategy development and adaptation to evolving market demands.I have spearheaded transformation projects across diverse industries, including SaaS, automotive IT, the technology sector, and B2B services. My experience includes establishing sustainable sales strategies, building cross-functional teams, and leading innovation processes focused on digitalization and customer experience optimization. Furthermore, I have successfully executed process improvements to ensure increased efficiency, resource utilization, and customer satisfaction.With over 20 years of experience, I offer a unique blend of strategic business acumen and technological insight. I am driven by value creation through digital transformation, continuous improvement, and a customer-centric approach. My background includes international executive management, featuring the implementation of advanced CRM systems and the development of strategic partner networks and supplier collaborations.Throughout my career, I have consistently demonstrated the ability to lead organizations through complex change journeys, maintaining a sharp focus on meeting customer needs and capturing future market opportunities.