Jorge Gomez
Senior Director, Market Research @Regeneron
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WORK HISTORY
Senior Director, Market Research @Regeneron
Tarrytown, NY, US
Leveraged AI to optimize market research and marketing strategies, significantly impacting Dupixent\'s market presence. • Developed key performance indicators to align team objectives and measure success effectively. • Created customized physician education programs to enhance product visibility across specialties. • Influenced sales strategies by providing critical insights that facilitated physician engagement and cross-indication selling.• Drove Dupixent\'s market leadership across six diseases through research-driven insights and strategic campaign recommendations.
EDUCATION
Emory University - Goizueta Business School
MBA, Finance
Emory University
Doctorate, Genetics/Molecular Biology
Florida State University
B.Sc., Molecular Biology
SKILLS
ABOUT JORGE GOMEZ
Strategic business executive with proven experience building large franchise assets. Leverage analytics and primary research insights to create compelling brand narratives. Develop clear answers to complex business questions and work with cross-functional teams to inform key marketing initiatives. Launch new products successfully by building high-performing analytics teams and new technologies to expand brand adoption. Deliver unique value by blending scientific understanding and business acumen to effectively position treatments for commercial success.
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