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Joelle Beigel

Talent Attraction Marketing Leader @Carnival Corporation

Santa Clarita, CA, US
MOBILE NUMBERS
+18•••••••69

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WORK HISTORY

Jul 2022 — Present

Talent Attraction Marketing Leader @Carnival Corporation

Santa Clarita, CA, US

Leads global talent attraction strategy for Carnival Corporation including Carnival Cruise Line, Princess Cruises, Holland America Line, Seabourn and HAP.* Architects and scales employer brand framework across North America, Europe, and Asia to align talent strategy with enterprise growth priorities.* Develops persona-based marketing models and hiring tools that improve applicant quality, delivering an average 19% hiring rate across brands.* Co-leader of company-wide mentorship program supporting over 400 participants that strengthens leadership development and cross-functional collaboration.

EDUCATION

N/A

Bradley University

Bachelor of Science, Family and Consumer Sciences, Retail Merchandising

SKILLS

Marketing ManagementRetailMarketingSales PresentationsVisual MerchandisingStore ManagementEmployee TrainingOffice AdministrationEvent ManagementSalesManagementRetail ManagementTraining & DevelopmentRecruitment/RetentionDigital MarketingBeauty IndustryLeadershipAdvertisingRecruitingMerchandisingTrainingCustomer ServiceMarketing Strategy

ABOUT JOELLE BEIGEL

I am a global marketing and talent strategy leader with 17 years of experience driving enterprise brand strategy, accelerating performance, and delivering measurable results across complex, multi-brand organizations.My work sits at the intersection of brand, performance marketing, and talent attraction. I lead employer brand and go-to-market initiatives that align marketing and hiring priorities with enterprise objectives—ensuring brand storytelling is scalable, insight-led, and tied to growth outcomes.I partner closely with senior leadership to shape marketing strategy, strengthen talent acquisition through measurable attraction performance, and modernize marketing approaches through analytics, experimentation, and cross-functional collaboration. I prioritize building scalable, high-performing teams to sustain strong, resilient brands.

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