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Jesper Bækgaard
Business Line Director @KMD
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WORK HISTORY
Business Line Director @KMD
Aarhus, DK
KMD: Delivers business‑critical software solutions and digital services to the public and private sectors across the Nordic region – In my current role, I lead a multi‑disciplinary department delivering software solutions across the Nordic markets and Japan, with full end‑to‑end ownership and P&L responsibility covering sales, product management, development, implementation, support and operations. • Over time, I have overseen a broad suite of products, including procurement optimisation (KMD Indkøbsanalyse), VAT optimisation (KMD MomsTjek), AI‑driven automation products (KMD LetBetaling and KMD Graphics Insight), and solutions supporting the healthcare sectors. Today, my primary focus is the EDI domain through KMD Connect, serving both public and private customers and operating as a key digital infrastructure component across industries.• I set the strategic direction by identifying customer needs, market trends and new growth opportunities, translating them into concrete solution initiatives, portfolio enhancements and long‑term commercial development. • I define and execute product strategy and roadmap and work closely with development teams to ensure alignment, prioritisation and consistent delivery quality.• I maintain strong organisational performance through effective governance, scalable processes and a cost‑efficient nearshore model, ensuring predictable operations and sustainable growth. • I am also responsible for the department’s AI agenda, integrating AI capabilities into products and workflows, maturing AI adoption in the organisation and identifying new AI‑enabled value opportunities.• A core part of my role is building a high‑performing culture based on collaboration, clarity and continuous improvement. • I manage key partners, stakeholders and customers, represent the department in executive forums, and work to ensure strong customer satisfaction, market relevance and long‑term business impact.
EDUCATION
Engineering College of Aarhus
Bachelor of Science in Electronics Engineering
AROS BOARD bestyrelsesuddannelse
Bestyrelsesuddannelse
Henley Business School
Master, Business Administration (MBA)
EUC Syd
Electronic Mechanic
Fredericia Tekniske Skole
HTX
SKILLS
ABOUT JESPER BÆKGAARD
I lead, multi‑disciplinary departments in the software and technology sector, with full end‑to‑end responsibility for product portfolios, commercial performance, organizational development, and delivery of mission‑critical solutions across the Nordics, Europe, the US, and Japan. My work spans strategy, product leadership, business development, and operational execution — all with full P&L ownership.I help companies transform complex business challenges into clear strategies and scalable solutions. I create value by- Turning customer insights and market opportunities into competitive products- Building high‑performing teams and strong delivery organizations- Improving financial performance through focused growth initiatives, operational efficiency, and strategic product decisions- Strengthening commercial outcomes through better product–market fit, smarter roadmaps, and disciplined execution- Leading transformation programs - including acquisitions, divestments, partnerships, and portfolio modernization.I am recognized for my ability to- Bring clarity and structure into complex, cross‑functional environments- Combine strategic thinking with hands‑on leadership- Drive growth in new and international markets- Deliver results - whether by growing revenue, improving operations, stabilizing product lines, or turning around business areas- Lead and execute effective turnarounds in challenging business contextsCareer overview:My career spans more than 20 years in software, technology, and telecommunications. I have held leadership roles including Business Line Director, Head of Department, Director of Business Management, VP Sales & Marketing, and Director of global product units in Denmark, France, and the US.Across these roles, I have led product organizations, sales teams, development units, and cross‑functional business areas - consistently driving growth, modernization, and high‑performing cultures.I am open to advisory board and board roles, where I can contribute with strategic insight, commercial leadership, and deep experience in scaling businesses across international markets.
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