Clarke Smith

Product Management Consultant & Instructor @Pragmatic Institute

Phoenix, AZ, US
EMAILS
c•••••@pragmaticinstitute.com
MOBILE NUMBERS
+19•••••••26

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WORK HISTORY

Aug 2019 — Present

Product Management Consultant & Instructor @Pragmatic Institute

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Phoenix, AZ, US

Worked with variety of technology companies to improve their product management and product marketing organizations and train Product Mangers and Product Marketers to build and market products their customers want to buy. • Trained teams from HP Enterprise, VMWare, ARM, Red Hat and Oracle to leverage the Pragmatic approach to deliver product enhancements and new products that solve meaningful market problems for their customers and users.• Provided ongoing consulting and coaching to product teams at Ford Direct, Wolters Kluwer, Panasonic Aviation and others• Led effort to develop AI tools for Pragmatic and our alumni including AI Compass which gave students easy access to course materials and supporting documents and proprietary tools to streamline the creation of buyer personas, product positioning and messaging.

EDUCATION

N/A

The University of Kansas

Bachelor of Science - BS

SKILLS

Online MarketingStrategic PlanningB2bDirect MarketingIntegrated MarketingManaging DatabaseDigital MediaSoftware Product ManagementClient DevelopmentAnalyticsManagementDirect MailSales OperationsSales ManagementProduct DevelopmentSocial MediaProduct MarketingLeadershipCrmBusiness DevelopmentSoftware as a Service (Saas)Digital MarketingProduct StrategySaasCross-Functional Team LeadershipMarketing StrategyProduct ManagementAdvertisingTechnologySalesCustomer Relationship Management (Crm)MarketingDatabase MarketingAccount ManagementStrategyLead GenerationEmail Marketing

ABOUT CLARKE SMITH

I help teams build better solutions and leverage AI tools in practical ways that deliver…

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