Erica Barlow
Sales Coaching & Enablement at LinkedIn | Marketing Leader
- Role
- Senior Sales Performance Consultant, Global Go-to-market Enablement at Linkedin
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Erica Barlow
Marketing and enablement leader that thrives on authentic HUMAN CONNECTION. Over the last 15+ years I\'ve worked across several industries from media, health and wellness, education and tech. I have spent my career in sales organizations turning strategy into action and action into revenue.Marketing: I have a passion for storytelling through data while creating deep audience connection. I have experience leading global B2B & B2C marketing teams that support the field in exceeding revenue goals through innovative execution. From manufacturing to media, I\'ve managed global channel/segment marketing, product marketing, brand strategy and experiential events. Enablement: As a Go-To-Market Enablement consultant my goal is simple-enable and empower the field and sales managers to do THE BEST WORK OF THEIR CAREERS. To raise the bar on how we think about sales excellence, and to embrace learning and growth across sales competencies, sales methodology, sales process and sales coaching.My skillset and passion collided when I became part of the LinkedIn Marketing Solutions team, a $3B business, with uber talented people I get to work with each day!
Experience
Senior Sales Performance Consultant, Global Go-to-market Enablement
Oct 2023 — Present · Chicago, IL, US
I partner with sales leadership to drive business growth and sharpen the craft of selling in a highly competitive environment. I am an extension of the sales leadership team, serve as a SME and consultant at the Leadership table, and provide compelling development opportunities for the Online Sales Organization.
Education
DePaul University
Master of Arts (MA), Public Relations & Advertising
2006 — 2010
University of Illinois Urbana-Champaign
Bachelor of Science - BS, Applied Life Studies
2001 — 2005
Skills
- Microsoft Excel
- Microsoft Powerpoint
- Building Strategic Marketing Plans
- Marketing
- Lead Generation
- Microsoft Office
- Client Entertainment
- Affiliate and Vendor Management
- Budget Management
- Raiser's Edge
- Digital SEO
- Contract Negotiation
- Event Management
- Brand Resource Management
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.