Elisa Krug Suiter
Associate Director, Product Management, Cdx @Exact Sciences
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WORK HISTORY
Associate Director, Product Management, Cdx @Exact Sciences
Madison, WI, US
EDUCATION
Livingston
Bachelor of Science, Business Administration and Management, General
University of Louisville
Project Management Professional Certificate
Troy University
Master of Business Administration, Business, Management, Marketing, and Related Support Services
The University of West Alabama
Bachelor of Business Administration - BBA, Marketing/Marketing Management, General
Troy University
Master's Business Administration, Management/Marketing
ABOUT ELISA KRUG SUITER
Over 24 years’ experience driving consumer-focused strategy, consumer experience and product management, with over 9 years in the healthcare industry. • An innovative, insights driven, results-oriented leader, known for driving business value and creating end-to-end consumer journey experiences. • Designed and launched an in-patient Digital Smart Room experience pilot driving consumer experience and creating clinical staff efficiencies. • Contributed to building 4 organizational digital transformations, two enterprise Digital Centers of Excellence, and 5 major start-ups, leading creation and implementation of multiple new product lines and services, including proprietary and vendor / SaaS integrations. • Successful in delivering business and consumer pain point solutions with an omni-channel approach, meeting consumers where they are in their journey, when and how they want to engage. • Experience working cross-enterprise to identify synergies in strategy and work effort, creating a collaborative, connected strategic approach, supporting integrated product roadmaps and process improvement. • Effective Leader and coach of high performing teams, utilizing a consultative, collaborative and organized approach, with strong communication, presentation and reporting skills at all organizational levels. • Marketing Collateral and Omni-Channel Focused – end-to-end consumer journey experiences, consumer personas and marketing plans for increasing sales and engagement. • Insight Driven and Results-Oriented Decision Making- industry/consumer research and benchmarking, innovative pilot testing, consumer experience tracking, Voice of Consumer and impacts to NPS. • Multi-Customer and Client Oriented Solutioning- developing solutions meeting needs across multiple customers, clients and segments- Program Management- demonstrated ability to lead small to large enterprise level projects, managing multiple priorities and projects simultaneously, with low to high complexity- Business and Technical Perspective – collaborate with technical leaders to ensure business objectives are merged with technical solutions to deliver effective, bottom-line oriented results and effective problem-solving and troubleshooting- Financial Planning and Accountability - P&L and budget accountability for product portfolios with budgets over $55M, experience leading annual financial and roadmap development, building business cases, forecasting and change management.
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