Donna Taglione
Vice President @Morpace Inc
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WORK HISTORY
Vice President @Morpace Inc
I love talking with people—onsite, online, in homes, with consumers or in a B2B setting. I have managed both quantitative and qualitative research studies throughout my career but find I am most comfortable in a focus group or IDI setting. As a moderator, I have worked across various industries and have a broad knowledge base that includes consumer packaged goods (specifically food, HBA and home cleaning), beverage alcohol, retail/apparel, appliances, televisions and home entertainment systems, automotive, as well as higher education. During my time at Morpace, my columns have appeared on Greenbook and the AMA Blog as well as in Survey Magazine.
EDUCATION
Michigan State University
M.A. and B.A., Advertising
SKILLS
ABOUT DONNA TAGLIONE
I’ve spent my career in marketing research and I still love what I do! About a third of…
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