Daiana B.

Mid-level Sdr Analyst @Objective

Fortaleza, BR

As a Mid-Level SDR at Objective, I work on the front lines of demand generation, connecting technology leaders to high-impact digital solutions. My role goes beyond outreach — it’s strategic, consultative, and results-driven.Main responsibilities: Lead outbound prospecting efforts focused on strategic accounts, using Social Selling, ABM (Account-Based Marketing), and multichannel outreach. Qualify leads based on clear business criteria, understanding the decision maker’s context and connecting them with solutions that drive digital transformation.🤝 Collaborate with the marketing team to support lead generation campaigns and nurture the sales pipeline.🧩 Act as a bridge between sales, marketing, and product teams, ensuring alignment between the sales narrative, value proposition, and customer pain points. Leverage sales intelligence and data analysis to identify patterns, refine outreach strategies, and increase predictability of results. Promote LinkedIn as a strategic channel for acquisition, authority building, and relationship development with key decision-makers.Results and highlights:Successfully implemented a new outbound strategy that contributed directly to new business opportunities in the commercial pipeline during Q2.This early success led to the expansion of our SDR team, adding a new SDR focused on upselling to existing clients. I onboarded and mentored this teammate, sharing knowledge, playbooks, and processes to accelerate results.Developed customized activation strategies for outbound campaigns and segmented events.Contributed to the creation of sales playbooks and consultative qualification frameworks.Generated opportunities across multiple sectors, including IT, Industry, Logistics, Retail, and Healthcare.

Faculdade Unyleya

Gestão Comercial

Faculdade Unyleya

MBA Executivo em Desenvolvimento Profissional, Marketing