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Innovation & Strategy Analyst @The GIANT Company
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WORK HISTORY
Innovation & Strategy Analyst @The GIANT Company
Oversaw Total Natural/Organic department responsible for AVG weekly sales of $2.4-$3Mil across approx. 193 retail locations, e-commerce fulfilment centers, and urban format Heirloom Markets. Completed category reviews by analyzing product performance data, met with vendors/brokers to negotiate funding/promotional plans on new and existing items, and worked directly with planogram/floor planning teams to execute new set planograms with new product assortment. Planned weekly AD circular/ e-commerce pages, monthly incremental display plans, and seasonal offerings by negotiating funding with vendors to offer best value to GIANT shoppers. Collaborated cross functionally with various departments, including supply chain, marketing, promo execution, operations, and finance) to put all promotional plans into action. Ensured right product in store at the right time, quantities, and price for consumer. Evaluated overall effectiveness of promotions/displays by pulling and reviewing various reports from IDW, IRI, and various other internal data sources to help plan most effectively for future.
EDUCATION
Wilkes University
Bachelor of Business Administration (B.B.A.), Marketing
Saint Joseph's University - Erivan K. Haub School of Business
Master of Business Administration - MBA, Food Marketing MBA
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