Chad Messier

Vice President Operations @goeasy Ltd.

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

Signup · Get unlimited contacts

WORK HISTORY

Oct 2025 — Present

Vice President Operations @goeasy Ltd.

View department →

Mississauga, ON, CA

Operational Strategy & LeadershipReporting to the COO, lead operational strategy for easyhome, ensuring excellence across store operations and alignment with growth goals. Design scalable frameworks that optimize processes and integrate automation for expansion.Merchandising & ProcurementOversee product procurement, inventory, and forecasting while implementing pricing programs to maximize profitability. Maintain vendor relationships and collaborate with Marketing to align products with promotions and market demand.Data & Performance ManagementBuild analytics capabilities to generate actionable insights and manage audits to ensure compliance with operational standards. Advocate for system enhancements to improve data flow and reporting.New Business & Product DevelopmentLead evaluation, incubation, and operationalization of new business initiatives and product launches, including affiliate verticals, with performance tracking across the network.Cross-Functional Collaboration & Vendor ManagementServe as liaison with Marketing, IT, Finance, and Real Estate. Optimize purchasing, cost efficiencies, and vendor partnerships aligned with business goals.Real Estate, Facilities & Organizational EfficiencyProvide input on site selection, lease strategy, store maintenance, and construction priorities. Streamline workflows to improve productivity, clarity, and operational efficiency.

EDUCATION

N/A

Humber College

Real Estate

N/A

Northern College

Business Administration

SKILLS

Performance ManagementProfit & Loss ManagementLabor ManagementOperations ManagementDistrict ManagementForecastingBudgetingProfitLoss PreventionTeam ManagementBusiness ManagementNew Store DevelopmentBusiness StrategyManagementTeam BuildingBiligual-French/EnglishP&LPharmaceutical SalesCpfrVisual MerchandisingBig BoxRetail IndustryTime ManagementPharmacyMulti-UnitPlanogramsPeople ManagementInventory ManagementInventory ControlCoachingFinancial PlanningStore ManagementNew Store OpeningsBudgetsDriving ResultsIncome StatementChange ManagementRetailCustomer RelationsHiring

ABOUT CHAD MESSIER

I am an enterprise operations leader with more than 30 years of experience driving performance, transformation, and scalable growth across complex retail and multi-unit organizations. Throughout my career, I have led large national teams, managed billion-dollar operating environments, and partnered closely with executive leadership to build operational strategies that improve profitability, efficiency, and customer experience. Currently serving as Vice President of Central Operations at goeasy, I lead enterprise operational strategy supporting the easyhome network. My focus includes operational excellence, merchandising and procurement strategy, analytics, and the development of scalable frameworks that support continued national expansion. Previously at Canadian Tire Corporation, I oversaw the national operations of the PartSource network, leading more than 1,800 employees across 80+ locations and driving improvements in sales performance, operational efficiency, and customer satisfaction. Earlier leadership roles at Rexall/Pharma Plus and Walmart Canada provided the opportunity to lead large-scale operational transformation initiatives, including a McKinsey-led operational improvement program that delivered more than $33M in efficiency and labor cost savings. What motivates me most is building high-performing teams and developing the next generation of leaders. Over the course of my career, I have had the privilege of mentoring and promoting numerous leaders into senior operational roles. Key areas of expertise include: • Enterprise Operations Leadership • Multi-Unit Retail Strategy • P&L Management • Operational Transformation • Business Growth & Market Expansion • Talent Development & Succession Planning • Data-Driven Performance Management

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Chad Messier — Vice President Operations at goeasy Ltd. in Toronto, ON, CA | Unifers