Cecile Brown Stratton

Development Manager @Alzheimer's Association®

Birmingham, AL, US

Identifying and developing strategic partnerships and promotional collaborations to increase visibility and engagement, contributing to a 68% increase in campaign-driven revenue.• Collaborating with chapter leadership to design and implement targeted growth strategies, ensuring alignment with broader brand and organizational goals.• Creating and delivering unique outreach campaigns through digital, media, and in-person platforms to support brand visibility and audience engagement.• Cultivating strong relationships with key stakeholders to ensure continued involvement in campaign efforts, maintaining a participant retention rate of 45%.• Analyzing historical fundraising and registration data to improve participant experience and drive measurable revenue growth.• Recruiting, training, and managing volunteer teams to support promotional efforts, leveraging best practices to maximize performance and increase campaign reach.

Auburn

Bachelor of Science - BS