Cari Bayens

About Cari Bayens

A driven, self-motivated, and detail-oriented professional with over 20 years marketing/business development experience, able to confidently prioritize and handle multiple tasks. Key skills include:Exceptional written and verbal communication skills. High degree of leadership and interpersonal skills.Excellent organizational and planning skills.Strong management and supervisory abilities.Core Competencies: Strategic Marketing Plans and Budgeting, Communication Programs, Brand Management, Digital Media, Event Management, Proposals & Presentation Strategy, Content Development, Corporate Responsibility Programs, Team Leadership, Media and Press Communications, Public Speaking/Presentations, Project ManagementCareer HighlightsRecognized in Denver Business Journal’s 2011 Forty Under 40Participant in the Downtown Denver Partnership’s 2012 Leadership Program

Experience

1. Senior Marketing & Business Development Manager Energy & Environment

   Hogan Lovells

   Apr 2025 — Present · Denver, CO, US

   Global M & BD lead for Hogan Lovells’ Energy sector, with oversight of Energy Regulatory and Environment Regulatory & Litigation practices. Working closely with the firm’s Future of Energy initiative team, I drive strategy, client development, and market positioning across all energy subsectors. Partnering with the global Sector Head, practice leaders, and partners, I deliver integrated marketing and BD strategies that advance client engagement and thought leadership.Key responsibilities include:Leading a global M & BD team and aligning sector strategy with firmwide objectives.Guiding business development across pitches, RFPs, targeting, and client relationship initiatives.Overseeing marketing campaigns, thought leadership, events, industry sponsorships, PR, and rankings.Connecting the dots across Energy, Environment, Regulatory practices, and firmwide initiatives like Future of Energy to strengthen market positioning and cross-practice collaboration.The hybrid role blends big-picture strategy with execution, ensuring Hogan Lovells remains a leading advisor in energy, environment, and other highly regulated sectors,

Education

• The University of Texas at Austin

  Bachelor of Science, Communications

• ESSEC Business School

  Diversity and Inclusion in the Workplace Certificate

  2020

Skills

• Marketing Event Planning
• Marketing Strategy
• Marketing Communications
• Strategic Planning
• Proposal Writing
• Marketing
• Public Relations
• Event Planning
• Indesign
• Project Management
• Presentation Development
• Budgeting
• Budgets
• Advertising