Ananda Narayana
Marketing Automation | Eloqua Certified | Campaign Management | Paid Advertising | Internet Marketing | Email Marketing.
- Role
- Marketing Automation Specialist at MRM
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Ananda Narayana
Over 10 plus years of Digital Marketing experience with Marketing Automation, Email…
Experience
Marketing Automation Specialist
Jun 2019 — Present · Bengaluru, IN
Building Landing pages and Emails for Subscription Center & launching campaigns, Embedded forms, Webinar events, Newsletter (Cisco-Live & WebEx) and Live events using Eloqua Specific “go live” and “post live” responsibility for the implementations Involved in creation of complex segmentation, Dynamic content, Data cleansing and Reporting Agents Involved in creation of Shared Filters, Shared Lists and Contacts Tracking and reporting on campaign performance ROI: email responses and registration metrics Developing and deploying of value-added marketing programs for Cisco Products Attending daily calls with client, addressing the challenges of the campaigns and planning the future campaigns Design and monitor all metrics in coordination with account management Provided excellent support for end users prior and post Marketing Automation Implementation including training and User Acceptance Testing, and “post live” support over the phone, email and face-to-face Super user responsible for all aspects of the marketing automation system, Eloqua, including lead generation infrastructure & campaign execution
Education
All India council for Technical Education
Diploma
1997 — 2000
Mysore University, Mysore
Bachelor of Business Administration - BBA
2007 — 2010
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