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Alan Dominguez Mora
Marketing Head @Armstrong Laboratorios de México S.A. de C.V.
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WORK HISTORY
Marketing Head @Armstrong Laboratorios de México S.A. de C.V.
MX
Responsable for this Terapheutic lines: Cardio, Metabolic, Endocrine, Gastro Respiratory, Infectology
EDUCATION
Universidad Anáhuac
Master of Business Administration - MBA, High Management
EADA Business School
International Master's degree , Leadership Barcelona, Spain
SKILLS
ABOUT ALAN DOMINGUEZ MORA
Dynamic and innovative executive of the pharmaceutical industry with a progressive track record in commercial areas, marketing and sales positions. • More than 19 years of being an effective leader and strategic executive, known for ability to create a strong leadership, teamwork, fluence communication between marketing, sales, BD & L, commercial areas and market access, as well as develop and sustain cross functional teams across the organization local and global level. • Passionate to drive towards results with demonstrated strategic thinking, change agility and leadership abilities applied to develop businesses and develop high performance teams. Focused on promote value innovation in dynamic and uncertain environments in order to achieve high customer satisfaction ratings.• Strong knowledge in launch readiness process of products, develop marketing campaigns, repositioning mature products as well as portfolio or franchise products of similar therapeutics area in order to maximize life cycle management and increase the penetration at Mexican Market.• Develop of digital marketing strategies, focused on customer value proposition initiatives• Teams leadership. High performance teams development, maximization of sales force effectiveness, development of segmentation and targeting tools • Implementation coaching and counseling programs oriented to increase personals skill of sales team members
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