Akshi Sharma
Technical Program Manager@ Affine Analytics ,Ex-Amazon, PayTm | PMP® | CSM®
- Role
- Technical Program Manager at Affine
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Akshi Sharma
Experienced Program manager with over 9+ years professional experience at FinTech…
Experience
Technical Program Manager
Feb 2025 — Present · Seattle, WA, US
Launched Marketing Attribution Analytics - a platform product enabling attribution of marketing channels,user traffic and campaign sources across Expedia Group\'s brands.Led cross-brand adoption across SEO,Paid channels,Social Media Teams providing unified attribution insights to optimize ROI tracking,campaign performance,improving budget allocation accuracy and influencing marketing investment decisions.Drove financial impact by implementing a centralized analytics hub -serving as a single source of truth for attribution, aggregate spend, and transaction data reporting.Developed and maintained attribution data pipelines to accurately link user clicks and sessions to correct marketing channels -enabling accurate spend tracking and data-driven marketing decisions.
Education
Indian Institute of Management, Indore
Postgraduate Diploma, Project Management
BCET University
Bachelors of Technology, Computer Engineering
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