Aditi Bajaj

Faculty @Santa Clara University

United States, United States
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WORK HISTORY

Jun 2019 — Present

Faculty @Santa Clara University

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Nov 2020 — Sep 2022

Co-Founder and CMO @Tazzho

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Aug 2018 — Oct 2020

Faculty @Northwestern University

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Jun 2016 — Jun 2017

Senior Director, Marketing Science @Greenberg

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Mar 2007 — Jul 2010

Insights Manager @Landor Associates

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Jun 2006 — Aug 2006

Summer Resident @Marsh Inc

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EDUCATION

2005 — 2006

Northwestern University

Masters · Integrated Marketing Communications

2011 — 2016

Georgia Institute of Technology

Doctor of Philosophy (Ph.D.) · Marketing

2010 — 2010

Stanford University

Research Assistant · Quantitative Marketing

2001 — 2002

Xavier Institute Of Communications

Diploma · Advertising and Marketing

SKILLS

Integrated MarketingSegmentationData AnalysisSocial MediaMarketingMarket ResearchOnline AdvertisingStrategyAnalyticsAnalysisMarketing CommunicationsMarketing StrategyBusiness PlanningChange ManagementBrand EquityMarketing AnalyticsAdvertisingBrand ManagementConsumer Behavior

ABOUT ADITI BAJAJ

I have over 15 years of experience using research (market, customer, and brand) to uncover insights and translate those insights into strategies to drive growth. I love building brand-led, high-performance teams. Aside from my corporate career, I am passionate about teaching and nurturing the next generation of researchers and marketing strategists.

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Aditi Bajaj — Faculty at Santa Clara University in United States, United States | Unifers