Abigail Asante
Marketing Operations Manager @Oad Solutions
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WORK HISTORY
Marketing Operations Manager @Oad Solutions
London, GB
Managed and optimised marketing automation workflows to improve efficiency, enhance segmentation, and drive higher engagement across campaigns- Analysed campaign performance to identify opportunities for optimisation, refine targeting strategies, and improve overall marketing effectiveness- Developed and implemented lead nurturing and scoring programs to streamline the sales process, improve conversion rates, and enhance customer retention- Collaborated with cross-functional teams to ensure marketing operations aligned with broader business goals, strengthening sales and marketing alignment and improving overall pipeline performance.
EDUCATION
Northampton College
Higher National Diploma
Coventry University
Bachelor of Arts - BA
ABOUT ABIGAIL ASANTE
AI is revolutionising marketing, turning automation into a powerhouse for growth rather…
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