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Xi Luo

High Voltage Sales & Marketing Manager @Southwire Company

Atlanta, GA, US
EMAILS
x•••••@southwire.com
MOBILE NUMBERS
+14•••••••14

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WORK HISTORY

Jul 2023 — Present

High Voltage Sales & Marketing Manager @Southwire Company

Atlanta, GA, US

Lead national sales and marketing strategy for Southwire’s high voltage underground transmission cable systems, supporting $100M+ in long-cycle project pipeline.• Evaluate HV cable markets across North America and globally to shape sales strategy and guide CapEx investment decisions.• Negotiate complex commercial terms for bids and Material & Service Agreements, including pricing, delivery, warranty, compliance, and risk exposure.• Analyze quote win/loss data to identify strengths, weaknesses, and future growth opportunities.• Implement comprehensive turnkey quoting process via Salesforce and procurement portals, integrating cables, accessories, installation, services, and long-term support.• Provide market intelligence to R&D and technical teams to align product roadmap with emerging verticals such as offshore wind, grid resiliency, battery storage, EV infrastructure, and data centers.• Balance made-to-order and made-to-stock volumes to optimize lead times for strategic EPC and contractor opportunities.• Support executive leadership with strategic insight and operational excellence.

EDUCATION

2007 — 2007

Tsinghua University

Study Abroad

2002 — 2007

University of Illinois Urbana-Champaign

Bachelor of Science, Electrical Engineering

SKILLS

PlcControl Systems DesignManufacturingInstrumentationLotus NotesElectriciansMicrosoft OfficeCommissioningProcess EngineeringAutocadAutomationEngineeringDc DrivesElectrical EngineeringRoot Cause AnalysisSapProject EngineeringScada

ABOUT XI LUO

Driven individual with strong technical, business, and communication skills. Possesses over a decade of engineering background combined with vast international experience. Honest team player but also self-driven in solo environments. Always willing to listen for feedback and share knowledge.

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