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William Mahler
Head of Enterprise Monetization & Operations @Cloudflare
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WORK HISTORY
Head of Enterprise Monetization & Operations @Cloudflare
San Francisco, CA, US
Oversee pricing frameworks to deal level execution throughout organization’s Enterprise products and services; manage up to 8 team members. Lead pricing strategies on all products from policy development to implementation; foster and manage relationships.•Establish Global Deal Desk with regional execution, providing clear DACI and SOX execution to enhance the value to both Cloudflare and the customer.•Establish integrated cross-functional pricing process focused on cross-functional collaboration and execution to enable better Product Management and Sales leverage with enablement team.•Establish and drive metric-based improvements in contribution margin, discounting, approvals, and product and sales trends. •Implementation of enterprise level quote tools, processes, and metric tools for cross-functional alignment and execution to enhance revenue opportunities, clarify customer solutions, and enable better data collection.
EDUCATION
Brigham Young University
MBA, (Focus: Business, Management, Marketing, and Related Support Services)
Brigham Young University
Bachelor of Science - BS, Economics
SKILLS
ABOUT WILLIAM MAHLER
Summary As an accomplished Executive Leader, I’ve found my successes have been achieved by leading software/cloud transformations and effectively developing new pricing programs, promotions to drive new business. I specialize in designing and executing pricing strategies, product lifecycle management, and aligning business strategies with organizational objectives. I am also proficient in developing pricing policy frameworks, building and leading high performing teams, and implementing continuous improvements. Areas of Expertise Software/Cloud Transformation • Revenue Management • Pricing Strategy Development & Management • Sales & Marketing Initiatives • Business Development • Go-to-market Strategy • Product Lifecycle Management • Channel Management • Team Building & Leadership • Performance Improvement & Change Management • Program & Complex Project Management • Mergers & Acquisitions • Relationship Management • Negotiations • Strategic Planning & Execution • Business Solutions • and more… Key Achievements Enhanced competitive advantage with consumers through the development of pricing simplification across all products. Increased profitability with the establishment of DACI, process flows, decision points, and data models throughout businesses waterfalls. Designed training programs on value-creation models to increase revenue and profitability.Please feel free to contact me at w•••••••@gmail.com.
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