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William McDaniel

Senior Manager - Business Development @The University of Alabama

Tuscaloosa, AL, US
MOBILE NUMBERS
+12•••••••09

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WORK HISTORY

Jan 2018 — Present

Senior Manager - Business Development @The University of Alabama

Tuscaloosa, AL, US

The Alabama Crimson Tide is one of the leaders in the collegiate athletics space in helping partners utilize our team\'s national-brand visibility to achieve their business objectives through brand exposure and building effective traffic driving campaigns, while utilizing data collection opportunities, business-to-business engagements and VIP experiences. • Responsible for understanding potential partners goals, and creating and aligning assets around Alabama Athletics to deliver on business and marketing objectives.• 2022 Learfield South Region Closer of the Year• FY 2022 & 2023 Learfield Chairman\'s Club Member• Sales goal-hitter: 2018/2019/2020/2021/2022/2023

EDUCATION

2007 — 2009

Frostburg State University

Master of Business Administration (M.B.A.), Masters of Business Administration

2003 — 2007

Marshall University

Bachelor of Science (BS), Marketing

SKILLS

Website PromotionEvent ManagementTime ManagementSportsContract NegotiationAdvertisingAthleticsMarketing CommunicationsFacebookSports CoachingAdvertising CollateralPublic SpeakingWebsite UpdatingSports ManagementSports CommunicationSocial Media MarketingSponsorship MarketingPowerpointGraphic DesignVideo ProductionStrategic PlanningMicrosoft OfficeSalesPublic RelationsMedia RelationsSocial MediaSports MarketingManagementTeam BuildingSocial NetworkingMarketingSocial Media Optimization (Smo)SponsorshipSponsorship ProgramsFundraisingMarketing StrategyBaseballSports WritingOnline ProductionEvent Planning

ABOUT WILLIAM MCDANIEL

Accept the challenges, so that you may feel the exhilaration of victory-George PattonExperienced, senior-level sales executive with a proven track record of providing successful marketing and brand exposure solutions through athletic marketing partnerships in both B2C & B2B settings. Skilled in sponsorship sales and negotiation, activation strategy and leadership, innovative sponsorship platform development and story-telling techniques.

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