Vishal Bagul
Senior Manager - Performance Marketing @Anchanto
Signup · Get unlimited contacts
WORK HISTORY
Senior Manager - Performance Marketing @Anchanto
Pune, IN
Lead data-driven performance marketing strategies that accelerate revenue growth and customer acquisition for B2B SaaS products and digital commerce solutions.• Manage global digital marketing initiatives across 12+ countries, customizing strategies based on regional market maturity, audience behavior, and digital infrastructure.• Oversee multi-channel demand generation programs across paid search, social media, display, email and content to drive qualified pipeline and improve ROI.• Partner with Country specific Sales, Product and Customer Success Teams to align go-to-market plans, optimize lead quality and enhance conversion through the funnel.• Provide thought leadership in marketing automation, attribution modeling and campaign optimization using platforms such as Google Ads, LinkedIn, Meta and HubSpot.• Mentor and upskill cross-regional teams in growth strategy, creative testing and data analytics to ensure performance consistency and scalability.• Drive marketing innovation by adopting emerging martech tools, AI-driven insights and evolving digital advertising trends to stay ahead in competitive SaaS markets.• Champion a test-learn-optimize culture focused on continuous improvement, leveraging analytics for smarter decisions and sustained growth.
EDUCATION
Savitribai Phule Pune University
Master's Degree, Computer Science
Fergusson College, Pune
M.Sc., Computer Science
SKILLS
ABOUT VISHAL BAGUL
I specialize in building winning teams, setting up new businesses & crafting creative solutions for my clients.As a digital solutions consultant, I help my clients transform their ideas into deliverables. I help strategize and deliver compelling customer experience through digital as a channel. I have helped visualize and realize multiple digital marketing initiatives as well as digital technology landscape for my clients.I firmly believe in power of observation and take inspiration from real-life examples while designing creative solutions that are unique and best fit for an organisation. Some of my assignments include mapping end to end customer journey, defining offline to online journey maps, creating customer on-boarding strategies and driving large scale digital projects across geographies. In addition, I help my clients select and implement technologies within the digital ecosystem that enable their business strategies.I have over 17+ years of experience across operations, digital design, market research and digital marketing. Having set up and led business practices from grounds up, I bring along creativity that of a start-up leader while keeping a close eye on ROI to make most of every buck spent!
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.