Valerie Zhou

Senior Product Manager, Trust & Safety @TikTok

Los Angeles, CA, US

Age Assurance: July 2024 – present• Owned age-verification products end-to-end. Set long-term strategy and ensured authentic participation in TikTok’s creator ecosystem by building scalable age and ID verification flows that preserved trust while improving access, removing child-safety risk ~X%.• Discovered new opportunities and prioritized projects that reached business objectives via customer/stakeholder interviews, user/industry research, and assumption testing.• Drove consensus with cross-functional teams (Legal, Eng, UX, etc.) to remove blockers and launch features that were business-impactful, user-friendly, compliant, and technically feasible.• Defined metrics framework (conversion, latency, success rate) to track ROI of verification flows, balancing safety with onboarding growth.• Streamlined onboarding by replacing manual, high-friction checks with automated flows, reducing processing time from Xh → Ys and increasing success rate from X% → Y%.• Built EU-compliant ID age verification using a third-party web SDK + in-house selfie UX; X× lift in verification success, Y% increase in conversion.• Launched ML-powered facial age estimation to expand ecosystem access for users without government ID, improving conversion from X% → Y% and success from X% → Y%. ⏺ Livestream Content Safety: June 2022 - June 2024• Built and optimized AI/ML content moderation pipelines (CV/NLP/multimodal models, enqueue logic, moderation template, enforcement, etc) to improve ranking quality and reduce low-value content; drove a X% reduction in violations while saving ~Y moderators’ capacity; recognized with company award.• Shipped election-integrity detection (rules, NLP models) and moderation pipelines for U.S. 2022 midterms, achieving near-zero leakage and no negative press. • Launched voice chat recommendation integrity features, using rules + NLP to detect low-quality interactions and expand safe cross-country sharing, increasing creator audience reach by +X%.

University of Southern California

Master of Communication Management

Boston University

Master of Science - MS, Applied Data Analytics

General Assembly

Data Analytics

Southwest University

Bachelor's degree, Public Relations