Traci Smith

Project Manager @Flower City Group

Rochester, NY, US

Flower City Group gives brands the power to transcend the shelf with print, packaging, and point of sale displays that are engaging and memorable at every touchpoint-Manage several million dollars in projects annually-Act as primary liaison between customers, sales and production to communicate accurate project specifications and expectations. Attention to detail is critical for successful project completion-Process orders, submit supporting artwork and CADs and provide detailed Bill of Materials explaining final execution of every project-Follow projects through all phases of production and ensure schedules are maintained and job processes are executed to customer expectations-Responsible to identity potential problems, create solutions and minimize sales barriers-Develop strong customer relationships and identity opportunities to expand sales-Keep current on industry trends in CPG and retail POP/ POS displays to drive revenue and growth-Manage customer projects from beginning to end, including concept, structural design, prototyping, pricing, timelines and complete manufacturing/ fulfillment.

Rochester Institute of Technology

Bachelor of Science (BS)