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Tien Barnett

Senior Strategy Consultant @Eduvantis

Spring Green, WI, US
MOBILE NUMBERS
+16•••••••25

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WORK HISTORY

Jan 2021 — Present

Senior Strategy Consultant @Eduvantis

IL, US

Supports institutional leadership in assessing website effectiveness, including brand strategy, content, user experience, SEO, and conversion.Develops and executes data-driven web and paid media strategies to enhance digital marketing performance and customer experience. Leverages testing, digital analytics, and user experience tools to optimize engagement and maximize ROI.Manages and optimizes paid media campaigns to drive targeted traffic, increase conversions, and achieve client KPIs. Transforms strategic insights into actionable programs, enabling institutions to go to market with high-impact, insight-driven digital initiatives.

EDUCATION

1991 — 1994

University of Wisconsin-Stout

Bachelor of Fine Arts, Graphic Design

N/A

Goldman Sachs 10,000 Small Businesses

Entrepreneurship

N/A

Northwestern University

Master of Science, Integrated Marketing

1990 — 1991

University of Wisconsin-Richland

Associate’s Degree, Arts and Sciences

SKILLS

Graphic DesignArtAdvertisingCorporate IdentityCreative DirectionPackagingAdobe Creative SuiteWeb DesignGraphicsImage ManipulationIndesignEmail MarketingPhotographyPhotoshopCopywritingMacBrand DevelopmentCatalogsCreative StrategyStrategyIntegrated MarketingWordpressMarketing StrategyBrochuresTypographyArt DirectionCorporate BrandingBranding & IdentityDigital MarketingSocial Media MarketingDigital MediaWebsite DesignUX/UI DesignContent StrategyContent DevelopmentPhoto Art DirectionProduct VisualizationSearch Engine Optimization (SEO)Mobile Web Design

ABOUT TIEN BARNETT

Strategic marketing and brand leader with 20+ years helping organizations clarify who…

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