Tien Barnett
Brand Strategy & Digital Marketing | Co-Owner, 3MC Media, Inc.
- Role
- Senior Strategy Consultant at Eduvantis
- Location
- Spring Green, WI, US
- LinkedIn followers
- 500 followers
About Tien Barnett
Strategic marketing and brand leader with 20+ years helping organizations clarify who…
Experience
Senior Strategy Consultant
Jan 2021 — Present · IL, US
Supports institutional leadership in assessing website effectiveness, including brand strategy, content, user experience, SEO, and conversion.Develops and executes data-driven web and paid media strategies to enhance digital marketing performance and customer experience. Leverages testing, digital analytics, and user experience tools to optimize engagement and maximize ROI.Manages and optimizes paid media campaigns to drive targeted traffic, increase conversions, and achieve client KPIs. Transforms strategic insights into actionable programs, enabling institutions to go to market with high-impact, insight-driven digital initiatives.
Education
University of Wisconsin-Stout
Bachelor of Fine Arts, Graphic Design
1991 — 1994
Goldman Sachs 10,000 Small Businesses
Entrepreneurship
Northwestern University
Master of Science, Integrated Marketing
University of Wisconsin-Richland
Associate’s Degree, Arts and Sciences
1990 — 1991
Skills
- Graphic Design
- Art
- Advertising
- Corporate Identity
- Creative Direction
- Packaging
- Adobe Creative Suite
- Web Design
- Graphics
- Image Manipulation
- Indesign
- Email Marketing
- Photography
- Photoshop
- Copywriting
- Mac
- Brand Development
- Catalogs
- Creative Strategy
- Strategy
- Integrated Marketing
- Wordpress
- Marketing Strategy
- Brochures
- Typography
- Art Direction
- Corporate Branding
- Branding & Identity
- Digital Marketing
- Social Media Marketing
- Digital Media
- Website Design
- UX/UI Design
- Content Strategy
- Content Development
- Photo Art Direction
- Product Visualization
- Search Engine Optimization (SEO)
- Mobile Web Design
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