Subhraneel Roy
Senior Consumer and Shopper Analyst @NielsenIQ
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WORK HISTORY
Senior Consumer and Shopper Analyst @NielsenIQ
Oxfordshire, GB
As a Senior Analyst I am responsible for day to day client communication and collaborating with the client to build comprehensive brand and communication strategy along with helping them to realise the full potential of our Consumer Panel offering as a Panel Expert.
EDUCATION
Birla Institute of Management Technology (BIMTECH)
Master of Business Administration - MBA
B.D.Memorial.International
Science
West Bengal University of Technology
Bachelor of Technology (B.Tech.)
Cranfield School of Management
Master of Business Administration - MBA
SKILLS
ABOUT SUBHRANEEL ROY
With over 8 years of experience in insights including research and consulting industry, I have handled various projects ranging from market sizing to brand strategy, working with clients from different sectors such as tobacco, FMCG, and education.I have also led and contributed to several consultancy projects that resulted in increased market share, enhanced brand awareness, and improved forecasting accuracy for my clients. Some of my core competencies include analytical skills, critical thinking, problem solving, communication skills, and collaboration skills.
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