Steve Rowland

About Steve Rowland

Driving sales, market expansion, distribution & brand growth. 20+ Years of leadership in the kitchen & bath industry.I specialize in driving sustainable growth through sales strategy, training, and disciplined execution across multiple channels, including distribution, dealers, and project-based business. My approach is grounded in building strong customer relationships, understanding market dynamics, and aligning sales initiatives with an organization’s vision, culture, and long-term objectives.Over the past two decades, I’ve led sales strategy, revenue growth, product education, and go-to-market execution across the kitchen and bath ecosystem. My experience spans collaboration with kitchen and bath showrooms, plumbing showrooms, designers, stone fabricators, architectural millwork firms, contractors, home builders, and territory sales teams.With deep expertise in key account development and CRM-driven sales management, I’ve consistently driven new account acquisition, expanded market presence, and delivered results that exceed sales goals while strengthening brand positioning and customer loyalty.

Experience

1. Vice President of Sales & Marketing

   Web-Don, Inc

   Feb 2025 — Present · Charlotte, NC, US

   Cabinets & Surfaces (Quartz, Solid Surface, Laminates, Panels, Postform Countertops)Member of the executive team and report directly to the Chief Executive Officer. Responsible for sales and marketing strategy, business development, driving revenue growth, and leading the sales team from 6 distribution locations across the South East.

Education

• University of North Carolina at Greensboro

  Bachelor's degree, Business, Management, Marketing, and Related Support Services