Stephanie Benoit
Customer Marketing Manager @Demandbase
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WORK HISTORY
Customer Marketing Manager @Demandbase
As a Customer Marketing Consultant, I support Demandbase’s post-sale growth strategy by designing and executing campaigns that deepen relationships, drive product adoption, and deliver measurable impact across the customer journey.Key Responsibilities:Develop and manage cross-channel customer marketing campaigns—webinars, email, in-app messaging, direct mail, and more—to support retention and product adoption.Create persona-driven content strategies and thought leadership to nurture engagement and build advocacy.Collaborate closely with Sales, Customer Success, and Product Marketing teams to align efforts and drive pipeline influence.Analyze performance metrics and leverage data to optimize campaign outcomes and customer experience.Maintain a test-and-learn mindset, staying on the pulse of industry trends to continually innovate customer engagement strategies.Manage the Customer Marketing budget, ensuring every initiative delivers strong ROI.
EDUCATION
Georgia State University
Bachelor of Arts - BA
Brenau University
Master of Arts - MA
Georgia State University
Bachelor of Arts - BA
University of West Georgia
Bachelor of Arts - BA
St. Thomas University
Master of Arts - MA
ABOUT STEPHANIE BENOIT
I’m a writer, Illustrator, and budding graphic designer. I have experience In Education,…
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