Steven Rowland
Senior Marketing Specialist @Canon USA
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WORK HISTORY
Senior Marketing Specialist @Canon USA
Melville, NY, US
Design multi-platform marketing campaigns utilizing digital assets, printed materials, trade shows, agencies, public relations, etc, and track effectiveness of each strategy to reach set KPI’s to successfully promote the Service & Support of Canon U.S.A-Enhance awareness of the dangers of counterfeit products by collaborating with our Legal team, PR, Social Media team and other outside agencies/council to develop outreach/educational campaigns -Grow Service & Support revenue through the effective marketing of the Canon CarePAK program -Track estimates, invoices, and requisitions to responsibly manage department expenses to ensure budget comes within 95%-100% either on or below target-Created, activated, and continue to manage internal company-wide Service & Support initiative to establish and promote core values that are instilled in everyday operations
SKILLS
ABOUT STEVEN ROWLAND
Well-rounded in all aspects of marketing, I possess a formal degree in Communications…
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