Sandeep Yadav

Trade Marketing Specialists @ZEISS | Greenpanel | Ex- Lakanto | Ex- VLCC | Ex - McCormick | Ex - RICH\'S | Ex -TOPS

Role
Trade Marketing Specialist (North & East Region) at ZEISS Group
Location
Gurugram, HR, IN
LinkedIn followers
500 followers

About Sandeep Yadav

With over 13 years of experience across diverse industries, I specialize in Trade…

Experience

  1. Trade Marketing Specialist (North & East Region)

    ZEISS Group

    Jun 2024 — Present · IN

    Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and managing the Trade Marketing budgetImproving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the annual marketing prioritiesLeading and implementing channel-specific marketing strategies and plans for assigned retailersConceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teamsLeading activation programs with partners to improve brand visibilityVisiting the points of sale regularly to ensure that the brand is visible, and guidelines are respected

Education

  • Panjab University, Chandigarh

    Bachelor of Commerce (B.Com.), Accounting and Finance

  • Army Institute of Management & Technology

    Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services

  • Kendriya Vidyalaya

    I Com, Business/Commerce, General

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Sandeep Yadav — Trade Marketing Specialist (North & East Region) at ZEISS Group in Gurugram, HR, IN | Unifers