Sinead Ladd

Marketing Operations GTM Lead at Under Armour

Role: Lead, Marketing Operations Process - Gtm at Under Armour
Location: Abingdon, MD, US
LinkedIn followers: 500 followers

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About Sinead Ladd

Passionate about all things operations; love to organize, plan and implement processes as…

Experience

Lead, Marketing Operations Process - Gtm
Under Armour
Nov 2024 — Present · Baltimore, MD, US
Identify highly impactful process, ways of working and RACI opportunities and drive x-functional teams to solutions, alignment and implementation. Own operational on-boarding, training and resources for Global Marketing teammates to ensure clarity, understanding and adoption of global processes. Help drive innovation and progress which enable UA to show up best-in-class and surpass expectations at every consumer touchpoint.

Education

Salisbury University - Perdue School of Business
BS, Finance
2008 — 2012

Contact information

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Current company

Under Armour

13K employees · Founded 1996 · Baltimore, Maryland, United States

Our Belief: WE USE THE POWER OF SPORTS TO EXPAND EVERY PLAYING FIELD. Our Obsession: WE ARE OBSESSED WITH ATHLETES WHO STRIVE FOR MORE – IN SPORTS, IN LIFE, AND IN THE WORLD. Our Mission: TO INSPIRE ATHLETES WITH INNOVATIVE PERFORMANCE AND DESIGN SOLUTIONS THEY CAN’T LIVE WITHOUT. Our Values: LOVE ATHLETES We believe in waking up every morning to make athletes legendary. From the best of the best to the ones just getting started, we put the athlete at the center of everything we do. We create fearlessly with the courage and conviction to defy convention. We innovate by taking bold and smart risks. We show up big where athletes train, compete, and recover. CELEBRATE THE WINS We believe our victories, big and small, bring us together as a team. We celebrate our accomplishments, giving credit where it's due. We take time to have fun. We channel past successes to inspire our next win. STAND FOR EQUALITY We believe sport is the great unifier. We don't sit on the sidelines; we speak up for fairness and equity. We treat each other with respect. We apply different perspectives in our work. We come together as a force for good to serve the communities we represent. ACT SUSTAINABLY We believe our work is not just what we do but how we do it. We work ethically and efficiently to perfect performance while reusing the Earth's resources. We seek new information to develop lasting solutions. We protect our planet for all who now play, and all who will play, on our home field. FIGHT ON TOGETHER We believe strength is built through tackling adversity. We act with an enterprise mindset in the best interest of the Brand. We help each other overcome obstacles. We act with integrity, have honest conversations and grow over mistakes. We approach challenges with positive intent and never quit.

underarmour.com

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About Sinead Ladd

Experience

Lead, Marketing Operations Process - Gtm

Education

Salisbury University - Perdue School of Business

Find verified contacts for anyone on LinkedIn