Shweta Jalan
Search Specialist @Annalect India
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WORK HISTORY
Search Specialist @Annalect India
Bengaluru, IN
EDUCATION
Banaras Hindu University
Bcom Hons, Finance
Banaras Hindu University
Mcom, Finance
ABOUT SHWETA JALAN
Working as account strategist, Search Engine Marketing for Google Ads (Digital Marketing). Executing tests, collecting and analyzing data, identifying trends and insights in order to achieve maximum ROAS for all campaigns. Tracking, reporting, and analyzing website Analytics and PPC initiatives and campaigns. managing campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. Optimizing paid search engine marketing campaigns. Performing ongoing paid keyword discovery, expansion and optimization. Research and analyze competitor advertising links.Experienced Digital Marketing Specialist with a demonstrated history of working in the information technology and services industry.Skilled in Marketing, Ad Serving, Digital Marketing, Online Marketing, and Paid Search Strategy. Strong marketing professional with a M.com focused in Finance from Banaras Hindu University.
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